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Tulika asked

I have been doing recruitment since the last 4 years, however my interest lies in Branding and Adver
I have been doing recruitment since the last 4 years, however my interest lies in Branding and Advertising. I have done PGDM in Marketing and also done sales & marketing for a year when I started my career. I would request you to suggest how do I proceed in my career.
08 Mar 2017, 04:26pm
Hi! Tulika. Happy Women's Day. Its important to follow your heart and equally important to keep upgrading your skills since we live in a very dynamic world. If its been some time since you did a marketing role, it would be a good idea to assess your skills, find out the gap areas, work on those and then get into the job market. In past few years digital marketing has grown leaps and bounds. Every marketing professional today needs to be skilled at it. There are many organisation which are offering courses in digital marketing. These organisations also help people find good opportunities after the course is over. So you may want to research who are the best players in this space, learn from them and make the shift. Your ex marketing professors, bosses & colleagues who continued in marketing space could also be a good source of information. Once you have the requisite skills it will not be difficult to find the right opportunity. All the best. :)
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Hi! Tulika. Happy Women's Day. Its important to follow your heart and equally important to keep upgr

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